Market Research for Entrepreneurs

The Entrepreneur’s Advisor | How to Determine Your Keywords

2 Comments / The Ultimate Entrepreneur's Checklist /

In our last article The Entrepreneur’s Advisor | Choosing What To Do With Your Website we talked about various things to consider when setting up a website. As promised, this post is an addendum with a better explanation of what keywords are and how to use them.

How Entrepreneurs can use keywords to build their castle
How Entrepreneurs can use keywords to build their web presence

Entrepreneurs Should Choose Keywords Carefully

Before you post any content to your site or create your pages it is best if you understand the role that Keywords play in establishing a web presence. This section describes what keywords are, types of keywords and how to use them.

Why Keywords are Important

Keywords are the words or short phrases that are used throughout your website/blog to tell search engines what is important about your page. They are the terms that someone might write in a Google or Bing search box. Once entered into the search engines the goal is to have your website show up on the first page of search results, preferably one of the first three choices. Research has shown that approximately 95% of web traffic comes from the first page of search results with the top 3 spots getting over 66% of the click through’s. Keywords are the cornerstone of SEO. Read the full article now

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The Entrepreneur’s Advisor | Choosing What To Do With Your Website

Leave a Comment / The Ultimate Entrepreneur's Checklist /

This is the 5th post in the series The Ultimate Checklist for Entrepreneurs, Innovators and Micro-enterprises. Now that you have done all your research it is time to begin making decisions. The last step before setting up your new venture website is to figure out what features you will want your website or blog to have.

The Entrepreneur's Advisor stepping stones to success
The Entrepreneur's Advisor stepping stones to success

Entrepreneur Decision Time

The objectives in this section are simple but do require some thought. Now it is time to bring in your goals from your business plan to determine the tools you will need to get your idea off to a great start. Read the full article now

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How Entrepreneurs Can Determine Their Web Presence Needs

2 Comments / The Ultimate Entrepreneur's Checklist /

This post and the next three are the heart of The Ultimate Checklist For Entrepreneurs, Innovators and Micro-enterprises series. Prior articles have covered the basics of market research for new ventures, how to choose your legal business entity and social media profiles. Now it is time to turn our attention to web strategies for marketing and the basics of SEO html for your website.

Entrepreneurs Need To Build A Strong Foundation
Entrepreneurs Need To Build A Strong Foundation

Why Entrepreneurs and Professional Practices Should Establish an Internet Presence

Entrepreneurs, inventors and professionals should realize that virtually every business venture will need a website. The internet replaced the yellow pages years ago. Now, finding a product or service, is as easy as typing a few select keywords into a Google or Bing search box. Having a quality and well thought out website will tell potential clients, customers or investors: Read the full article now

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Social Name Check Tool From The Entrepreneurs Advisor

2 Comments / The Ultimate Entrepreneur's Checklist /

If you read my last post Choosing Names for New Ventures, Domains and Social Media you understand that name selection is part of thinking through your idea when preparing to begin a new venture. A friend of mine told me about a very nice FREE tool to help you choose.

A New Day, A New Start-Up Venture
A New Day, A New Start-Up Venture

Social Media Name Choosing Tool for New Ventures

There are hundreds of social media outlets you can register on. However, it is important for organizational purposes that you limit the number of names that you use. The Knowem LLC allows you to enter in a name and see if it has already been taken. It will also tell you if the name is too long for that particular site. This free check allows you to check the following categories: Read the full article now

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Choosing Names for New Ventures, Domains and Social Media

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You have done your market research and determined what your new venture legal entity should be. Now it is time to choose a names for the company, domain, and social media. Do you really need this many names? The answer is yes if you are going to establish an internet presence or write content to promote your product and services.

Entrepreneurs and Innovators Think Through Their Idea
Entrepreneurs and Innovators Think Through Their Idea

Choosing a New Venture (Company) Name

When you set up your new venture you are asked to name the business entity. The name may be a corporate name, a partnership name or a fictitious DBA name used for your sole proprietorship. You may name your new ventures’s legal entity almost anything you want, but the name should be part of your overall marketing strategy. There are no absolute rules for naming your company but it general you will want to make sure that you: Read the full article now

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