The Entrepreneur’s Advisor | SEO Basics of Marketing With Social Media
In our last post of The Ultimate Checklist series, we talked about the basics of how to market your website by establishing a web presence either organically (no fees paid) and/or using the most popular paid methods PPC and paid advertising services. Today we discuss how and why to integrate social media into your marketing strategy.
Why Use Social Media to Establish Your Web Presence
The definition of social media describes its use as a method to obtain personal contacts, develop links, gain exposure and to promote your product or service. Social media websites enable this because they allow users to share information with each other such as blogs, documents, videos, pictures, articles, product or service updates as well as personal or business profiles.
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