The Entrepreneur’s Advisor | Why and How to do a Blog Right
A blog, if done correctly, can be a very valuable marketing tool especially for professional practices, technology ventures and professional services organizations. The key is understanding what a blog really is, how to construct one and how to use it properly. If you want to create a blog better than your competition then read on.
I recently did a presentation at Reliabilityweb’s Digital Marketing Forum discussing why Blogs Are Like Preventive Maintenance to your marketing efforts. You can read and download the original PowerPoint presentation for free under my Entrepreneur’s Corner. The presentation is the foundation for this post designed to help entrepreneurs, professional practice managers and new technology start-up ventures understand the need for a blog.
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