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Measuring Blogging and Inbound Marketing

Think Through Your Ideas
Think Through Your Ideas

I read a lot and on a recent Hubspot discussion forum (sorry, but you need to have a log in to see the entire discussion and thread) the question was asked “Is Inbound Marketing a Hoax?” The question arose because some people do not seem to see results as quickly as others.

A portion of this discussion is being shared because it contains important criteria for measuring success and I am mentioned several times. 5 Key points include:

“Inbound Marketing is the only marketing that can be 100% measured.”

Source: Chris Kluis

Patience– Results may vary but it takes anywhere from 3 months to 9 months to generate leads. This is in-line with the average time it takes a business to become viable which is 12-36 months. Businesses must be built from the ground up and this takes time. Run away from anyone promising you instant success or money. Write Good Content. Good content rules over fluff as potential leads prefer to make sure you are serious about your website and the information you blog or put on your site. Take the time to do it right. Have Realistic Expectations. Build your budget, your marketing plan from the ground up. This means you know approximately how many leads it takes to generate a sale, what it will take to generate those leads (blogs, promotions, networking, articles and web-traffic). Big ticket sales are harder to get and take more time and more effort.

How many leads does it take?

((Cost of Tools)+(Cost of Employees)+(Cost of Marketing Exp))/(Avg Value of Customer)=(Break-even Customers) Read the full article now

Measuring Blogging and Inbound Marketing Read More »

Want a Guest Blog For Your Site?

Looking for a guest blog for your site?

I am looking to write 5 guest blog posts within the next 30 days. All blogs will be approximately 600-800 words, SEO maximized and will include a picture. Post will be emailed to you in html format for ease of uploading. If you would like a guest post please leave a comment with the following:

Baby Seal
Grow your web presence with a guest blog
  • Why you would like a guest post
  • Subject to be discussed
  • Desired Keywords

To be considered you must be willing to allow a link back to me within the blog (above the fold). Winners will be announced on a follow up blog.

I currently write for two blogs. You can view my work at

The Entrepreneur’s Advisor Read the full article now

Want a Guest Blog For Your Site? Read More »

New blogs coming soon

We are reworking the feel of the page and will soon be revamping the entire webpage and moving it to WordPress. New Articles will be coming soon. Actually I have a whole bunch of original articles. 

In the mean time please feel free to visit the short links as they provide good information for new entrepreneurs.

Todays selection is about rethinking what you do to market your company.  Can you guess why I am posting it?

Hubspot SEO Article

New blogs coming soon Read More »

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